We all have that one ad that we simply can’t forget. TV commercials worked in the past, and still work today. A well-produced promotional video can stick to people’s minds, place your brand on top of their head and generate word-of-mouth.
Video content gives your brand personality. Educating your customers with videos is another great way to build trust and trust usually translates into sales. 84% of people get convinced to buy a product or service by watching a brand’s video.
Sometimes it’s way easier to show people what you mean than trying to put it into words. Showing how your product can solve the customer’s pain point and how it makes their life easier could be more easily shown than explained.
With the rise of social media, sharing has been made easier than ever. In less than two clicks, people can send a video that they found interesting or funny to several friends in a matter of seconds, which is an incredible opportunity for you.
